Services We Cover at Local Construction & Marketing Experts 2016
Marketing and construction might seem like two different worlds, but combining them is the key to success for today’s contractors and builders. At Local Construction & Marketing Experts 2016, we focus on the core services that help construction businesses attract more clients, close more deals, and manage projects more efficiently.
Here’s what we cover:
1. Local SEO & Online Visibility
- Optimizing your Google Business Profile for local searches
- Building citations and managing online reviews effectively
- On-page and off-page SEO strategies for construction websites
- Location-based keywords and content ideas to boost local rankings
2. Digital Marketing for Construction Businesses
- Social media marketing strategies for Facebook, Instagram, and LinkedIn
- Crafting compelling ads and landing pages for PPC campaigns
- Content marketing ideas, including blog posts, case studies, and video marketing
- Email marketing tips to nurture leads and retain clients
3. Lead Generation & Sales Funnels
- Building effective lead magnets and contact forms
- Creating sales funnels that convert leads into clients
- Leveraging Google Ads and Facebook Ads for targeted lead generation
- Retargeting strategies to win back potential clients
4. Project Management & Efficiency
- Tools like Trello, Asana, and Buildertrend for managing construction projects
- Budgeting, scheduling, and risk management best practices
- Tips for improving communication between teams and clients
- Cost control strategies to boost profitability
5. Reputation Management & Customer Retention
- Handling online reviews and building a positive brand image
- Loyalty programs and referral strategies for repeat business
- Best practices for handling client complaints and disputes
- Encouraging word-of-mouth marketing and positive testimonials
6. Website Development & Optimization
- Must-have features for construction websites (portfolio, testimonials, contact forms)
- Speed optimization, mobile responsiveness, and security best practices
- Integrating CRM tools and live chat for better lead management
- A/B testing tips for improving website conversion rates
7. Analytics & Reporting for Construction Marketing
- Setting up Google Analytics and Search Console for your website
- Tracking key performance indicators (KPIs) for marketing campaigns
- Understanding ROI for PPC and social media advertising
- Reporting tools to measure and optimize marketing efforts
At Local Construction & Marketing Experts 2016, our goal is to simplify marketing for construction professionals, making it easy to implement strategies that work—without wasting time or resources.
Follow our blog for expert advice, step-by-step guides, and proven marketing tactics that will help you build your brand, grow your business, and stand out in the local market.